THE GUY BEHIND THE HATS

I'm Jon. I couldn't find a hat I actually liked. So I started making them myself.

Jones Hat Co. isn't about logos or trends. It's about a hat you reach for every day, for years. I want to still be making your hat ten years from now, not just selling you one today. If it's still the first one you reach for, we've done our job.

— Jon, Founder

  • PERSONAL

    I sign off on every hat before it ships. If I wouldn't wear it, you won't see it.

  • HONEST

    No hype, no filler claims. Just a guy telling you the truth about what you're buying.

  • BUILT TO LAST

    I want to still be making your hat ten years from now. That only works if it actually holds up.

  • REAL, NOT CORPORATE

    This isn't a brand built by a marketing team. It's one guy who wanted a better hat.